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Industrial Design [Paperback]

Our Price $ 38.25  
Retail Value $ 45.00  
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Item Number 442804  
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Item Specifications...

Pages   250
Est. Packaging Dimensions:   Length: 0.5" Width: 10.25" Height: 10.25"
Weight:   2.75 lbs.
Binding  Softcover
Release Date   Aug 28, 2007
Publisher   Overlook TP
ISBN  1585679852  
EAN  9781585679850  

Availability  0 units.

Item Description...
Raymond Loewy's name is synonymous with industrial design. His creative vision married the production methodology of the Machine Age to the modern world of mass consumption. The only designer ever awarded a Time magazine cover story, Loewy designed for everyone - from the American housewife, for whom he created the bestselling look of the 1935 Coldspot refrigerator, to President Kennedy, for whom he redesigned Air Force One. Industrial Design presents the pioneering half-century of Loewy's career with photographs of his most famous designs and personal accounts of his life in design. Among the thousands of well-known forms and shapes that he created are the Coca-Cola bottle, the Studebaker, the U.S. Post Office logo, streamlined trains and ocean liners, the Shell and Exxon logos, NASA's Skylab, and the interior of the Concorde. This retrospective, the last book that Loewy wrote, is a testament to his work and to its enduring influence on the look of the twentieth century.

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More About Raymond Loewy

Register your artisan biography and upload your photo! Raymond Loewy (1893--1986) was born in France and came to America in 1919. After dressing department store windows and illustrating fashion magazines, he established his own design firm in 1930 and worked as an industrial designer into his eighties. Glenn Porter is director of the Hagley Museum and Library in Wilmington, Delaware, and author of The Rise of Big Business, 1860-1920.

Raymond Loewy was born in 1893 and died in 1986.

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Product Categories
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Reviews - What do our customers think?
great history  Apr 4, 2000
This book offers a great history of Industrial Design through the eyes of modern Industrial Designer, Raymond Loewy. I really liked the pictures that take up over half of the book which really emphasize the role that design has played in modern life. Each set of pictures has a detailed description of the what Loewy's connection with it was and how he went about designing it.

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