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Fashion-ology: An Introduction to Fashion Studies (Dress, Body, Culture) [Paperback]

Our Price $ 30.25  
Item Number 308241  
Buy New $30.25

Item Specifications...

Pages   124
Est. Packaging Dimensions:   Length: 0.25" Width: 6.25" Height: 9.25"
Weight:   0.5 lbs.
Binding  Softcover
Release Date   Mar 2, 2005
Publisher   Berg Publishers
ISBN  1859738141  
EAN  9781859738146  

Availability  103 units.
Availability accurate as of Oct 27, 2016 11:08.
Usually ships within one to two business days from La Vergne, TN.
Orders shipping to an address other than a confirmed Credit Card / Paypal Billing address may incur and additional processing delay.

Item Description...
This book provides a concise and much-needed introduction to the sociology of fashion. Most studies do not make a clear distinction between clothing and fashion. Kawamura argues that clothing is a tangible product whereas fashion is a symbolic cultural product. She debunks the myth of "the genius designer" and explains that fashion is not about clothes but is a belief. There is an institutional structure, ignored by many fashion theorists, that has shaped and produced the fashion phenomenon. Kawamura further shows how the structural nature of the fashion system works to legitimize designers' creativity and can make them successful. Newer fashion cities, such as Milan and New York, are the product of the fashion system that originated in Paris. Without that systemic structure, fashion culture would not exist.

Buy Fashion-ology: An Introduction to Fashion Studies (Dress, Body, Culture) by Yuniya Kawamura from our Christian Books store - isbn: 9781859738146 & 1859738141

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More About Yuniya Kawamura

Register your artisan biography and upload your photo! Yuniya Kawamura is Associate Professor of Sociology at the Fashion Institute of Technology, State University of New York. She is the author of The Japanese Revolution in Paris Fashion (Berg, 2004), Fashion-ology (Berg, 2005), and Doing Research in Fashion and Dress (Berg, 2011).

Yuniya Kawamura was born in 1963.

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