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Blog: Understanding the Information Reformation That's Changing Your World [Paperback]

By Hugh Hewitt (Author)
Our Price $ 12.74  
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Item Number 51526  
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Item Specifications...

Pages   256
Est. Packaging Dimensions:   Length: 8.3" Width: 5.44" Height: 0.67"
Weight:   0.56 lbs.
Binding  Softcover
Release Date   Jun 13, 2006
Publisher   Thomas Nelson
ISBN  078528804X  
EAN  9780785288046  

Availability  0 units.

Item Description...
"Blog" is short for "Web log"-an online site with time-dated postings, maintained by one or more posters, that features links and commentary. But that is like saying a car is a means of transportation featuring four wheels. Millions are changing their

Publishers Description

"Blog" is short for "Web log"―an online site with time-dated postings, maintained by one or more posters, that features links and commentary. That's the most basic definition, but it is like saying a car is a means of transportation featuring four wheels. In "Blog," syndicated radio talk show host and best-selling author Hugh Hewitt helps you catch up with and get ahead of this phenomenon.

"Millions of people are changing their habits when it comes to information acquisition," writes Hewitt. "This has happened many times before―with the appearance of the printing press, then the telegraph, the telephone, radio, television, and Internet. Now the blogosphere has appeared, and it has come so suddenly as to surprise even the most sophisticated of analysts."

If you doubt the influence blogs have in society, think again. Better yet, just ask Senator Trent Lott regarding his comments at Strom Thurmond's birtuday celebration. Ask "New York Times" editor-in-chief Howell Raines about reporter Jayson Blair's fabricated stories. Ask Dan Rather and CBS about President Bush's National Guard documents faxed from a Texas Kinko's. Or ask John Kerry about his battle with Swift Boat veterans. All of these major stories were fully covered by the mainstream media only after their exposure in the blogosphere.

"Hugh Hewitt is] the unofficial historian of the blogging movement." ―"The Wall Street Journal"

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More About Hugh Hewitt
Hugh Hewitt Professor Hugh Hewitt is a lawyer, law professor and broadcast journalist whose nationally syndicated weekday radio show is heard in more than 120 cities across the United States. Professor Hewitt is a graduate of Harvard College and the University of Michigan Law School, and has been teaching Constitutional Law at Chapman University Law School since it opened in 1995. Professor Hewitt has been a frequent guest on CNN, Fox News Network, and MSNBC, and has written for The New York Times, Los Angeles Times, and The Wall Street Journal. He has received three Emmys for his work as co-host of the ground-breaking Life & Times program, a nightly news and public affairs program that aired on the Los Angeles PBS affiliate, KCET, from 1992 until 2007. Professor Hewitt also conceived and hosted the 1996 PBS series, Searching for God in America.
Hugh is the author of a dozen books, including two New York Times best-sellers; A Mormon in the White House?: 10 Things Every American Should Know about Mitt Romney, and THE FAIRTAX FANTASY. In a 2006 profile of Hewitt for The New Yorker, Columbia University School of Journalism Dean told his readers that Hewitt was, “the most influential conservative you have never heard of.” Professor Hewitt is best known as the host of his radio show, which has an audience estimated at more than 2 million listeners every week. Since its debut in July of 2000, Professor Hewitt has conducted groundbreaking interviews with government officials from both parties and widely respected analysts, authors and pundits. Hewitt writes daily for his blog,, which is among the most visited political blogs in the U.S. He is also a weekly columnist for The Washington Examiner and Professor Hewitt served for nearly six years in the Reagan Administration in a variety of posts, including Assistant Counsel in the White House and Special Assistant to two Attorneys General. Since returning to California in 1989 to oversee the construction of the Nixon Library in Yorba Linda, Hewitt has served as a member of the California Arts Council, the South Coast Air Quality Management District, and the Orange County Children and Families Commission. Mr Hewitt lives in Orange County, where he pursues his greatest loves--his wife, the Cleveland Browns and Indians, Ohio State and Notre Dame football, and running.

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Reviews - What do our customers think?
Great Book on Blogs  Jul 21, 2007
Hugh is one of the pioneers of blogging. He presents a good summary of what blogging is and how blogging will impact our future.
The big picture, from a political junkies slant  Mar 17, 2007
This impeccably well-written book (this dude can write!) is about blogs and how they are melting down mainstream media's influence and importance.

Hugh Hewitt asserts that "People's attentions are up for grabs" and blogs are capturing much of that attention. He is a national syndicated radio host and has one of the most popular political opinion blogs with over 100,000 unique visitors some days. His knowledge of the blogoshere is apparent. He examines recent events that have brought blogs into the mainstream consciousness including Dan Rather's recent disaster involving forged documents.

Hugh doesn't hide his political opinions or the fact that he is a political junkie. Although this book is a quick and fun read, those not interested in US politics may end up skimming some of the later sections including the 41-page appendix A, "Early Writings on Blogging."

Part 1 contains historical information on significant blogging events, all political in nature, a fascinating comparison of the development of the movable type printing press and blogs, and a brief history of text as it relates to blogging. Although I ignore politics as much as possible, each of his examples were familiar to me as they were "big deals" in the news. His concept of "blog storms" is interesting; when many blogs start examining the same events or story, an opinion storm brews and if it breaks, fundamentally changes the public's perceptions. Examples include John Kerry's Vietnam service in August 2004 and Dan Rather's blind faith in his forged documents in September 2004.

Part 2 focuses on the meltdown of mainstream media due in part to their extreme leftwing political bias and loss of trust with most news consumers. Hugh also comments briefly on a large number of influential and widely read blogs, primarily political in nature. He makes a good case that blogs have gained the trust that mainstream media has lost. "Why bloggers blog?" is an interesting question. Hewitt believes that bloggers are vain and blog for two reasons: to persuade, and to leave a record of having been there. He claims that both pursuits are a blast in real time and I concur. In the recent past, those who wanted to persuade had to persuade someone to let them persuade, for example a magazine or newspaper editor. Today the gatekeeper is gone. Anyone can start a blog, and if they have something interesting to say and some luck, might generate an enormous audience. The public takes on the role of editor by choosing what to read or not read. Bloggers have the same authority as big name columnists for the mainstream media, whether they have 10 or 10,000 regular readers.

Part 3 is the most fascinating but by its nature least detailed section. It concentrates on blogs and business uses, which are in their infancy. Hewitt suggests first developing a defensive blog strategy, as the destructive power of the blogosphere is immense. He then moves onto ways to use blogs for public relations and marketing purposes, including suggestions on finding appropriate bloggers for organizations, and advertising on blogs. Hewitt's "A Dozen Blogs I Would Start If I Were . . ." contains some fascinating thoughts on uses for blogs. The last chapter, "Getting Started: The Technology," contains very little technical advice as Hewitt isn't a technologist, but does have a superb list of key rules of "blogging success and significance."

I fully enjoyed this book despite despising politics. Since much of blog's recent rise into the public consciousness has been due to political events, some political content is unavoidable. Hewitt makes no apology for his political views or focus, and he shouldn't. He simply uses his experiences with blogs, which are unabashedly political, as his primary view into the blogosphere. The book is worth reading just for Hewitt's many insights, for example that bloggers run the spectrum from pure aggregators of other's materials to pure analysts, "blogs are about trust," and bloggers are part of a new culture of hyperscutiny.
The Power of Blogging - I Think You Already Know ;)  Dec 7, 2006
One of my current interests is "how to blog successfully", and when I came across Hugh Hewitt's book Blog: Understanding the Information Reformation That's Changing Your World, it inevitably peaked my interest, wanting to look for insights that can help me become a better blogger.

However, this is the wrong book for that - or rather, this is a prequel to the howto's that I was wishing for.

Hewitt's book is intended as a business justification for individuals and businesses that are still undecided on the virtue of blogging. He started the book by providing real world examples where the blogosphere generated impacts at national and world stages. That used to be the realm of influence for the Main Stream Media (MSM), but the toppling of Trent Lott and the Rathergate incident opened the door for the blogosphere as a legitimate alternative media outlet. Hewitt then further extrapolate the trend and draw parallels to Gutenberg's printing revolution to predict an oncoming media revolution, and ask reader to prepare and utilize for oncoming blog swarm. And finally, he shared some thoughts on what can people blog, and how to prepare a blog strategy for businesses.

While Hewitt gave extensive treatment and account on the historical blogosphere events and formulate his thesis on the blog revolution, it provides little information on implementation. Of course, the title of the book does not suggest an in-depth analysis of successful blogging, so it would be unfair of me to say this book did not meet an objective that it should not meet, but it would be interesting to see if the author would publish a sequel on that particular topic.

Now - I did not know of Hugh Hewitt before I pick up the book, and I was surprised to the amount of political overtones and the despise toward MSM in the book. He is definitely not shy about his views on some of these subjects, and it feels "in-you-face". If you are not a Hewitt fan already or you are not used to hearing people speaking in tones of "I know better than you", then you might not enjoy this book too much.

Who will get benefit from this book?

If you are thinking of blogging, either for personal or business reasons, but are still unsure about the possible impacts (or returns), then this book should do it for you.

On the other hand, if you are already blogging, or decided to start blogging, then you can safely skip this book without losing much. But of course, you can always buy the book for an interesting recount of what happened to Lott and Rather ;)
Don't waste your money or valuable reading time!  Sep 4, 2006
Quite simply, I just couldn't get through the boorish political slamming. The author did not deliver on the promise "Understanding The Information Reformation That's Changing Your World". It's more about Hughy Hewitt's political tyrants than a serious inquiry on Blogs. He should take a course in writing, or run for office. Wish I could get a refund.
In Case You Missed the Communication Revolution  May 20, 2006
According to the statistics a new blog is launched every 8 seconds. The trick is seeing if anyone will return to read your blog and respond from it. Hugh Hewitt is one of the leaders of this communications revolution.

In a highly-readable style, Hewitt explains how people's reading habits have changed to include blogs and the influence these blogs have on traditional news media. The blogosphere (or community of bloggers) has influenced everything from Senator John Kerry to Anchorman Dan Rather. After the bloggers began discussing these issues, the traditional news media picked up on the discussion and carried it forward but it started in blogs, according to Hewitt.

Whether you write nonfiction or fiction, anyone can begin a blog. As he writes, "What is new about the blogosphere is that there are no barriers to entry to a world offering a nearly limitless audience. Key point: offering, not guaranteeing. Anyone can post, and if it is worth reading, it will be read. There is a vast audience of wisdom/ entertainment seekers. Whether your product is economic analysis, NASCAR boosterism, sexual gossip, or political smack talk, the blogosphere will allow you a chance to peddle your text wares."

Many fiction and nonfiction authors are beginning to blog as a means to interact with their audience on a regular basis. Numerous sites offer free blogs and some of the key rules according to Hewitt include: "post often, link freely, be generous in praise and attribution, don't be long winded too often, if at all. Brevity is the soul of blogging when you are getting started. Paragraphs are your friend. Profanity loses audiences...Keep the title short and easy too remember."

Most of these rules are applicable to a variety of writing. I know many bloggers who use this tool as a means to kickstart their writing day or maybe summarize their writing at the end of their session. Discover what works best for your style. No matter what you write, you can learn from this discipline. You can catch my blog at: [...]

Through reading Blog, you can start this journey. I recommend this book.

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