Books & Bibles
Fashion & Jewelry
Gifts & Giving
Home Decor & Accents
Kitchen & Gourmet
Beauty & Health
Christian Bookstore .Net is a leading online Christian book store.
Shop Christian Books, Bibles, Jewelry, Church Supplies, Homeschool Curriculum & More!
Learn the art of conceptual copywriting from a master
* Concentrates on the copywriter-client relationship
* Includes exercises and case studies of some of the best ad campaigns from around the world
Basics Advertising: Copywriting" explores the act of copywriting and the role of the copywriter in the advertising process. Focusing on the need to think both verbally and visually, author Rob Bowdery reveals the secrets of conceptual copywriting and explains how images are conveyed most effectively with a combination of words and images. Topics include how to generate ideas, improve language skills, and create compelling copy. A gallery of advertisements from around the world offers a round-up of the best and brightest, highlighting the increasing dominance of English as the international language of commerce and marketing. How zen is this? Copy to sell copywriting!
Buy Basics Advertising: Copywriting (Basics Advertising) by Rob Bowdery from our Christian Books store - isbn: 9782940373680 & 294037368X
The team at Christian Bookstore .Net welcome you to our Christian Book store! We offer the best selections of Christian Books, Bibles, Christian Music, Inspirational Jewelry and Clothing, Homeschool curriculum, and Church Supplies. We encourage you to purchase your copy of Basics Advertising: Copywriting (Basics Advertising) by Rob Bowdery today - and if you are for any reason not happy, you have 30 days to return it. Please contact us at 1-877-205-6402 if you have any questions.
Customer Support: 1-888-395-0572